🇬🇧 🏙 Looking to reach travellers planning their dream trip to London?
We connect your brand with a highly engaged audience ready to explore the UK’s capital.
London Travel Planning and UK Travel Planning are the go-to resources for international travellers dreaming of a London and UK adventure.
Through our website, podcast, and social media channels, we reach thousands of high-intent travellers every month — and we’d love to introduce them to your brand.
One of the UK’s leading travel planning platforms, we’re dedicated to helping visitors plan unforgettable, stress-free trips with confidence.
Founded by British travel experts Tracy and Doug Collins, we provide trusted recommendations, practical tools, and real-world insights — based on experience, not algorithms.
Our global audience turns to us for reliable advice on tours, accommodation, transport, travel products, and detailed itineraries.
Alongside our websites and podcast, we connect daily with our community via our Facebook groups, Instagram, YouTube, and email list.
What We Can Do for You
We offer multiple ways to connect with a travel-ready audience of:
- 60,000+ monthly website visitors
- 14,500+ newsletter subscribers
- 465,000+ podcast downloads
- 30,000+ members across our private Facebook groups
- 5,000+ engaged Instagram followers
Through a powerful combination of evergreen content, strong SEO, and multi-channel promotion, we help keep your brand top-of-mind when travellers are actively planning their London adventure.
Benefits of Our Partnership
✅ Build Brand Trust
Your brand will be featured within content already trusted by our readers and listeners. Authenticity and transparency are at the heart of what we do.
✅ Reach a Targeted Global Audience
Our core audience is based in the USA, Australia, the UK, Canada, and New Zealand. They are actively planning holidays across London and beyond.
✅ Maximise Visibility Through Search
Our SEO-optimised blog posts and podcast show notes often rank on the first page of Google, ensuring long-term discoverability.
✅ Enduring Content Marketing
Our blog articles, podcast episodes, and YouTube videos remain live indefinitely. They continue to drive traffic and bookings long after publication.
Collaboration Opportunities
If your destination, tour, product, or service aligns with our audience, we offer a range of partnership options.
✍️ Sponsored Content
Tell your story through SEO-optimised blog posts or newsletter features crafted to drive engagement and trust.
🤝 Affiliate Partnerships
We embed affiliate links into high-performing, evergreen content, backed by our firsthand recommendations.
⭐️ Dedicated Reviews
Invite us to experience your offering, and we’ll create honest, experience-based reviews featuring photography, social proof, and calls to action.
📱 Social Media Campaigns
Promote your brand through our active Facebook groups, Instagram Reels, stories, carousel posts, and YouTube Shorts.
🧭 Content Integration
We feature trusted brands inside our most popular resources – from itinerary planners and destination guides to transport explainers and seasonal tips.
🎙 Podcast Sponsorship
Promote your brand on the UK Travel Planning Podcast, a top-rated show with over 465,000 downloads and 153 episodes to date.
We offer:
- Pre-roll mentions (15–30 seconds)
- Mid-roll sponsored messages (60–90 seconds)
- Full episode sponsorships
- Guest interviews (by invitation or as part of a wider campaign)
Your ad will be inserted into both new episodes and the entire back catalogue of 150+ episodes for the duration of your campaign (e.g. 4 weeks, 6 weeks, 10 weeks).
This gives your brand extended exposure to both current and future listeners, even after the episode has aired – a powerful evergreen advertising strategy.
After your promotion period ends, the ad will be removed from the back catalogue unless otherwise agreed.
Multi-Platform Reach
For maximum visibility, we also offer full-package partnerships that span:
- Website inclusion
- Podcast promotion
- Social media engagement
- Newsletter features
- Inclusion in planning resources or guides
This cross-platform approach builds long-term recognition and trust with our highly engaged audience.
📩 Please note: All paid partnerships are disclosed, and all paid links are marked no-follow/sponsored.
Partner with the Team Behind one of London’s Leading Travel Planning Platforms
Alongside our companion site, UK Travel Planning, we’ve built a reputation as one of the top trusted resources for visitors to London. Whether it’s sightseeing tours, central hotels, hidden gems, or transport tips, our guides, podcast, and community deliver trusted advice for London-bound travellers.
Our UK Travel Planning Podcast is a top-rated show with over 465,000 downloads and an engaged global audience. We’re proud to have built meaningful partnerships with a diverse range of trusted UK and London brands, including tour operators, transport providers, hotels, and local experiences.
Some of the brands we’ve collaborated with include:
Walks/Devour Tours, Discover Real London, The London Pass, XFA Cars, Go Cotswolds, Tripiamo, North Coast Explorer Tours, The English Bus, Scalens Studio, Hotel Indigo Bath, Billesley Manor Hotel & Spa and more.
These partnerships have resulted in authentic reviews, itinerary features, high-performing social media content, and direct bookings driven by trust and word-of-mouth.
🎥 London-Focused Content That Converts
We regularly create high-performing Instagram Reels, posts, and videos to showcase our partners’ London-based tours, accommodations, and experiences — driving visibility, engagement, and bookings.
Here are just a few examples of recent collaborations with London travel brands:
What Our Partners Say
“We absolutely loved working with Tracy. She was not only professional and concise but also very enthusiastic, which made this partnership very exciting to be a part of! Tracy is very easy to communicate with via email (even with the time difference) and exceeded our expectations by providing a fantastic article, gorgeous photos, and a range of reviews! Thank you so much, Tracy!”
“It’s been an absolute pleasure working with Tracy from UK Travel Planning, who has now reviewed four hotels I represent. Tracy was very professional and extremely prompt in delivering reviews, reels, and posts. The reviews were very well written, with lots of detail and eye-catching photography. Everything was kept in one document which I could access and show my clients, which was incredibly helpful. I look forward to working with Tracy again and would highly recommend her. I wish every travel writer and reviewer was as professional and hardworking as Tracy!”
“We share the same values — providing travellers with the best experience. UKTP has helped drive direct bookings, and it’s clear the relationship is built on shared goals, trust, and championing each other.”
“It feels like we’re working with a friend rather than someone we’ve never met. We’ve had bookings from people we never would have reached otherwise — and our visibility has grown significantly.”
“From one podcast, I’ve had bookings and multiple enquiries. Tracy and Doug go beyond the obvious — they care deeply about giving travellers authentic, meaningful experiences.”
“Working with you has been truly collaborative and inspiring. Communication has always been open and productive, and your motivation to share the best tips every day is truly inspiring.”
“This partnership isn’t just business — it’s built on genuine connection. Tracy is a force of nature with honesty, energy, and professionalism that’s rare. We’ve seen a clear uptick in bookings and buzz.”
Real connections. Real collaboration.
We love working directly with the brands we partner with – here are just a few of the wonderful people we’ve met and worked with on the ground.
📊 At-a-Glance Metrics
- Top 5 audience locations: USA, Australia, UK, Canada, New Zealand
- Monthly website sessions: 60,000 (UK Travel Planning + London Travel Planning) | 12,000 (Global Travel Planning – GTP)
- Podcast downloads: 460,000+ (UK Travel Planning Podcast) | 20,000+ (Global Travel Planning Podcast)
- 🎙️ Over 480,000+ total downloads across our podcast network.
- Newsletter subscribers: 14,500 (UKTP + LTP) – GTP list launching soon
- Facebook community: 28,000+ members across four private travel planning groups
London Travel Planning is part of our wider travel network, which includes UK Travel Planning and Global Travel Planning — giving your brand layered visibility across platforms.
Let’s Work Together
Our partnerships are built on trust, collaboration, and mutual success.
Whether you represent a destination, tour company, product, or service, we’d love to explore how we can work together to connect your brand with travellers in planning mode.
📩 Email Tracy today at info@uktravelplanning.com to chat about a tailored package, or click here to view our media kit.
💬 Frequently Asked Questions
🤝 Partnership & Sponsorship
Do you offer exclusivity in your partnerships? Yes, depending on the type of collaboration. We’re open to discussing limited exclusivity for the right fit.
How far in advance should I plan a campaign? Ideally 4–6 weeks in advance, especially for coordinated content launches or seasonal promotions.
Can I sponsor a single podcast episode or blog post? Yes — single feature sponsorships are available and work well for testing alignment or promoting a specific event or launch.
🎧 Podcast Advertising
Are pre-roll or mid-roll ads permanent? Ads are placed for a set duration (e.g. 4–10 weeks) and are inserted into the full back catalogue during that time. They are removed once the campaign ends, unless otherwise agreed.
Will my ad appear in multiple episodes? Yes — mid-roll ads are included in both new episodes and the full back catalogue, offering broad reach over the campaign period.
Can the ad be host-read? Absolutely. We can use a script you provide or key points to deliver a natural, trusted message from Tracy.
💼 Campaign & Collaboration
What types of campaigns do you run? From destination reviews and product features to multi-platform launches, we create tailored campaigns to suit your goals.
Can I promote across UKTP and London Travel Planning? Yes — we often bundle promotions across both platforms. If your product, tour, or service is relevant to broader UK travel, we can cross-promote it via UK Travel Planning. If your focus is solely London, we’ll ensure it reaches the right audience through this site, our dedicated London planning email list, and our private Facebook group.
Do you offer newsletter or group promotion? Yes — featured placement is available in our newsletters and private Facebook communities.